Chung, Cheng-Wei
Associate Professor & Chair
| Name | Chung, Cheng-Wei |
| Tel | 07-6158000 ext 3300 |
| alexccw@stu.edu.tw | |
| Education | Ph.D., Department Of Industrial Technology Education Sience, National Kaohsiung Normal University Ph.D., Department Of Technology Management Sience, Chung Hua University |
| Courses | The Planning of Festival Activity & Benefit Analysis, Planning and Management of Local Creative Industry, Programming for Leisure Service, Methods of Research, Psychology of Leisure and Behavior in Recreation |
| Research expertise | Multi-criteria Decision-making Methodology, Activity Benefit and Big Data Analysis, Maker Space Management, Quality Research of Travel Service Center, The Development Strategy of Leisure Agriculture and Fishery |
Chen, Ching-Yaw
University Chair Professor & President
| Name | Chen, Ching-Yaw |
| Tel | 07-6158000 ext 1100 |
| cychen@stu.edu.tw | |
| Education | Ph.D., Manufacturing Engineering and Operation Management, University of Nottingham |
| Courses | Research Methodology、Strategic Management、Competitive Advantage、Global Management、Financial Market、Global Economy |
| Research expertise | Research Methodology、Strategic Management、Organizational Theory and Behavior、Product and Market Development |
Huang, Show-Hui
Professor
| Name | Huang, Show-Hui |
| Tel | (07)6158000#3314 |
| Fax | (07)6158000#3399 |
| hsheree@stu.edu.tw | |
| Education | Idaho State University Human Resource Training & Development Ed. D. |
| Courses | MICE Management, Meeting Management, MICE English, Consumer Subjects Behavior, Work Attitude & Ethics |
| Research expertise | Human Resource Training and Development, Service Quality Management, Logistics Management |
Wu, Chun-Teh
Associate Professor
| Name | Wu, Chun-Teh |
| Tel | (07)6158000 ext 3308 |
| wuujerry@stu.edu.tw | |
| Education | Ph.D. in Business Administration, National Sun Yat-sen University |
| Courses | Marketing Management, Financial Management, Statistics, Economics, Management |
| Research expertise | Activity planning, Statistical analysis, Industry analysis, Cost control |
Chiu,Yung-Chia
Assistant professor
| Name | Chiu,Yung-Chia |
| Tel | 07-6158000 ext 3320 |
| mk04271@stu.edu.tw | |
| Education | PhD student, Graduate School of Design, National Yunlin University of Science and Technology. Master, Aesthetics and Arts Management, Nanhua University |
| Courses | Multimedia Design, Aesthetic in Exhibition Design, Event management, Culture Idea and Merchandise Marketing |
| Research expertise | Design of exhibition, Social Design, Brand identity, Cultural and Creative Product Design, Spiritual Atmosphere Design |
Mao, Chih-Jen
Assistant professor
| Name | Mao, Chih-Jen |
| Tel | 07-6158000 ext 3317 |
| cjmao@stu.edu.tw | |
| Education |
National Sun Yat-sen University |
| Courses |
Innovation and Entrepreneurship Management ,Financial Management ,International Financial Management,International Investment ,Security Management ,Service Management ,Introduction of MICE |
| Research expertise |
Service Management ,Knowledge Management ,Marketing Management ,Strategy Management ,Financial Management,Investment |
Wu, I-Jen (Lawrence Wu)
Assistant Professor
| Name | Wu, I-Jen (Lawrence Wu) |
| Tel | 07-6158000 ext 3319 |
| lawrence@stu.edu.tw | |
| Education | Ph. D., Postgraduate Programs in Management, I-Shou University |
| Courses | Consumer Behavior, Convention Management, Merchandise Display and Explanation, Social Media Marketing, Event Management |
| Research expertise | Social Media, Webcare, Electronic Word-of-Mouth, Media and Public Relations, Service Management, Strategy Alignment |
Liu, Je-Hung
Assistant professor
| Name | Liu, Je-Hung |
| Tel | 07-6158000 ext 3307 |
| jhliu@stu.edu.tw | |
| Education | Ph.D.,Engineering Science and Technology, National Kaohsiung University of Science and Technology |
| Courses | Multimedia Design, Electronic Commerce and Internet Marketing, Programming Applications,Business Research Methods, Exhibition Planning and Design |
| Research expertise | Multimedia Design, Image processing, Digital signal processing |
Teng, Ying-Hua
Lecturer
| Name | Teng, Ying-Hua |
| Tel | 07-618000 ext 3306 |
| yhteng@stu.edu.tw | |
| Education | Master of International Trade department NCCU Doctor of International Business NTU(incompletion) |
| Courses | International Business, Statistic、Introduction of MICE, MICE Management Practice, Exhibition Marketing, Economics |
| Research expertise | International Business, Strategy management, MICE Management |
